Privacy Notice

EYE POWER ("we", "us", "our") is the data controller responsible for your personal data. We are a prescription eyewear service operating in the Helsinki metropolitan area, Finland.

We collect the following types of personal data:

• Survey responses: Anonymous eyewear preferences and buying experience data.
• Waitlist information: Name, email, city, mobile number, and glasses/language preferences.
• Prescription data: Optical prescription details and uploaded prescription documents.
• Order information: Customer details, frame selections, lens type, and order history.

• To process prescriptions and orders.
• To communicate with you about your service and orders.
• To improve our product selection and service quality.
• To send launch updates and offers (only with your explicit consent).

We process your data under the following legal bases under GDPR:

• Consent: For marketing communications and waitlist signup.
• Contract: For processing orders.
• Legal obligation: For retaining prescription records as required by Finnish law.
• Legitimate interest: For service improvement and analytics.

We may share your data with: lens manufacturers and laboratories, delivery partners, IT service providers, and Finnish authorities where legally required. We never sell your data.

Survey responses are retained anonymously for 24 months. Waitlist data is retained until you request removal. Prescription data is retained for the duration of our service relationship plus the period required by Finnish law. Order data is retained for 7 years for accounting purposes.

Under GDPR, you have the right to: access your data, rectify inaccurate data, erase your data, restrict processing, data portability, and object to processing. To exercise these rights, contact us through our website. We will respond within 30 days.

For privacy enquiries, please contact EYE POWER through our website.